PSC R422: Support - Professional: Market Research/Public Opinion — Active Federal Contracts & NAICS Crosswalk (130+ Bids Open)
Search 130+ Bids open SAM.gov solicitations for Federal PSC R422 (Support - Professional: Market Research/Public Opinion). Annual federal spend: $1.1 Billion...
PSC R422: Support - Professional: Market Research/Public Opinion — Active Federal SAM.gov Contracts & NAICS Crosswalk
Federal procurement intelligence, spending breakdown, NAICS/NIGP crosswalk, and contract capture guide for PSC R422 (Support - Professional: Market Research/Public Opinion).
Product and Service Code (PSC) R422 — Support - Professional: Market Research/Public Opinion — is an official federal procurement classification within Portfolio R — Professional, Administrative & Management Support managed by the General Services Administration (GSA) under the Federal Procurement Data System (FPDS) Product and Service Codes Manual. Across federal agencies, contracting officers obligate approximately $1.1 Billion annually under PSC R422, with 130+ Bids active solicitations, pre-solicitation notices, and task order RFQs circulating on SAM.gov and agency e-Buy portals. While a 6-digit NAICS code defines a contractor's overall industry and Small Business Administration (SBA) size standard, PSC R422 specifies the exact service (professional) deliverable being purchased on the contract line item (CLIN). In federal solicitation architecture, PSC R422 is most frequently paired with Primary NAICS 541910 (Marketing Research and Public Opinion Polling), which carries an SBA small business size standard of $22.5 Million. Major buying commands—led by Department of Health and Human Services (CDC/NIH) (36% of spend), Department of Defense (28%), and Department of Veterans Affairs (16%)—use PSC R422 to categorize statements of work encompassing Demographic Polling, Focus Groups, Veteran/Citizen Experience (CX) Surveys; Military Recruiting Market Research & Public Health Behavioral Studies; and Industrial Base Market Surveys & Supply Chain Availability Assessments. Understanding how contracting officers cross-walk PSC R422 with NAICS 541910 is critical because many agencies filter dynamic small business searches, GSA e-Buy distributions, and historical FPDS incumbent spend analyses by PSC rather than NAICS alone. Procurement teams issuing awards under PSC R422 utilize a mix of open-market SAM.gov solicitations and pre-competed contract vehicles such as GSA MAS 541910. Depending on the acquisition threshold and market research results from Sources Sought notices, contracting officers frequently restrict PSC R422 competitions to certified small businesses—including 8(a) Business Development participants, Service-Disabled Veteran-Owned Small Businesses (SDVOSB), Women-Owned Small Businesses (WOSB), and HUBZone firms. Offerors responding to PSC R422 RFPs must demonstrate strict compliance with applicable FAR and DFARS clauses, deliverable quality standards, and supply-chain or labor regulations. For contractors expanding across both federal and state/local (SLED) markets, PSC R422 maps directly to NIGP Commodity/Service Code 918-12 (Analytical Studies, Surveys, and Program Evaluation Consulting) used by state procurement portals, municipal purchasing departments, public universities, and K-12 school districts. InTandem's automated government contracting platform continuously monitors live SAM.gov notices tagged with PSC R422 alongside matching state and local NIGP 918-12 bids, enabling capture teams to uncover hidden opportunities and generate compliant proposals faster.
- PSC Portfolio Group: Portfolio R — Professional, Administrative & Management Support (Service (Professional))
- Annual Federal Spend (FPDS / USASpending): $1.1 Billion
- Active SAM.gov Solicitations: 130+ Bids
- Primary Paired NAICS Code: NAICS 541910 — Marketing Research and Public Opinion Polling (SBA Size Standard: $22.5 Million)
- Paired State/Local NIGP Code: NIGP 918-12 — Analytical Studies, Surveys, and Program Evaluation Consulting
What Federal Agencies Buy Under PSC R422
- Demographic Polling, Focus Groups, Veteran/Citizen Experience (CX) Surveys
- Military Recruiting Market Research & Public Health Behavioral Studies
- Industrial Base Market Surveys & Supply Chain Availability Assessments
- Multilingual Survey Instrument Design, CATI Polling & Statistical Weighting
- Monthly Contract Status Reporting (CSR), Earned Value Management (EVM) & Financial Tracking
- Standard Operating Procedure (SOP) Authoring, Knowledge Transfer & Workforce Training
- Quality Assurance Surveillance Plan (QASP) Compliance & Deliverable Peer Reviews
- Cleared Personnel Security Management (SECRET / TOP SECRET / SCI) & Facility Clearances
Top Federal Buying Agencies for PSC R422
- Department of Health and Human Services (CDC/NIH): $395 Million (36% of PSC Spend of obligations)
- Department of Defense: $310 Million (28% of PSC Spend of obligations)
- Department of Veterans Affairs: $175 Million (16% of PSC Spend of obligations)
- General Services Administration & Civilian Agencies: $185 Million (11% of PSC Spend of obligations)
Common Federal Contract Vehicles & GWACs
- GSA MAS 541910 (GSA Multiple Award Schedule / Best-in-Class Vehicle): Primary pre-competed federal contract vehicle used by contracting officers to issue RFQs and task orders under PSC R422.
- SAM.gov Open Market Solicitations (PSC R422) (FAR Part 12 / 13 / 15 Open Market): Standalone Invitations for Bid (IFBs), Requests for Proposals (RFPs), and Simplified Acquisitions published directly under PSC R422.
- Agency-Specific IDIQs, MATOCs & GWACs (Indefinite Delivery / Indefinite Quantity): Multi-year agency task order vehicles at Department of Health and Human Services (CDC/NIH) and Department of Defense where PSC R422 is the designated product/service identifier.
PSC R422 Frequently Asked Questions
What does Federal PSC Code R422 cover?
PSC R422 (Support - Professional: Market Research/Public Opinion) is an official Federal Procurement Data System (FPDS) Product and Service Code under Portfolio R — Professional, Administrative & Management Support. Federal agencies use PSC R422 to classify procurements for Demographic Polling, Focus Groups, Veteran/Citizen Experience (CX) Surveys, Military Recruiting Market Research & Public Health Behavioral Studies, and Industrial Base Market Surveys & Supply Chain Availability Assessments.
What is the difference between PSC R422 and NAICS 541910?
NAICS 541910 (Marketing Research and Public Opinion Polling) classifies the contractor's primary industry and establishes the SBA small business size standard ($22.5 Million). PSC R422 (Support - Professional: Market Research/Public Opinion) identifies the specific service (professional) being purchased on the solicitation or contract line item (CLIN).
How much does the federal government spend on PSC R422 annually?
Federal agencies obligate approximately $1.1 Billion per year under PSC R422, led by Department of Health and Human Services (CDC/NIH) ($395 Million), Department of Defense ($310 Million), and Department of Veterans Affairs ($175 Million), with roughly 130+ Bids active opportunities annually.
Which GSA Schedule or contract vehicle covers PSC R422?
Procurements under PSC R422 are frequently routed through GSA MAS 541910, alongside agency-specific IDIQ contracts and open-market solicitations published directly on SAM.gov.
What is the State & Local (SLED) NIGP code equivalent for PSC R422?
When bidding on state, county, municipal, or school district solicitations, the primary NIGP cross-reference for federal PSC R422 is NIGP 918-12 (Analytical Studies, Surveys, and Program Evaluation Consulting).
Related Federal PSC Codes
- PSC R423: Support - Professional: Intelligence
- PSC R426: Support - Professional: Communications
- PSC R430: Support - Professional: Physical Security and Badging
- PSC R431: Support - Professional: Human Resources
- PSC R602: Support - Administrative: Courier/Messenger
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